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Digital Marketing Packages Will Bring You the Results You’ve Craved


Let’s succeed together! 😉

– Lari Heikkinen –

Are you looking for someone to handle your digital marketing efforts? Have you been thinking about hiring a freelancer? Look no further! I can offer you the digital marketing packages you’ve hoped for.

Amazing! So, you’re looking to invest more in digital marketing to get your company to the next level.

You might know these things already, but if you happen to be new to the world of digital marketing, let’s go through the most simple basics before we deep dive in.

So, what is digital marketing?

In its simplicity, digital marketing is one part of marketing. But to be more precise, it involves all kinds of marketing activities that happen on different digital platforms. These platforms include well-known companies, such as Google and Facebook.

Through these platforms, you can reach new potential customers and impress them so that they will invest in your brand.

And this is where I come into the picture. I have created two digital marketing packages for you to choose from:

Digital Ads Package
Digital Marketing Package

Now, you might ask: “How should I know which of these packages is a better fit for me?”. That is a relevant question. But do not worry: I will go into further details about them later in this text.

SUMMARY:

This Is Why You Should Hire a Digital Marketing Freelancer
Digital Ads Package – A Big Picture Deal
Digital Marketing Package – For Those Who Require Even More
Service Description for Digital Marketing Package
Referrals: This Is What My Customers Say About Me
Want to Know How My Customers Are Doing?
So, who am I?
What Can Digital Marketing Packages Include?

This Is Why You Should Hire a Digital Marketing Freelancer

Are you in a situation where your company is growing, but it is hard to stay up to your digital marketing game because you have too much on your plate?

Or maybe you are just getting into the rhythm as an entrepreneur, and digital marketing isn’t your strongest suit?

No matter the reasons, a skilled digital marketing freelancer can help you scale your company and let you focus on the things where you excel.

Digital Ads Package – A Big Picture Deal

I offer two different digital marketing packages you can choose from. If you need help with your digital marketing efforts, such as Google Ads and Facebook marketing, then the Digital Ads Package is the right option.

(The service provider is a foreign company (Big Mango Solutions Ltd.), so the VAT on the invoice is 0%.)

This is what you get when you choose the Digital Ads Package:

1 to 4 digital marketing freelancers/consultants

Facebook & Instagram Ads (Meta):

Image Ads

Video Ads made from images

Carousel Ads

Collection Ads

Includes image editing and advertising texts

Google Ads:

Search engine advertising

Shopping

Display advertising

Performance Max

Includes image editing and advertising texts

Google Ads reaches 90% of Internet users worldwide

Analytics:

Google Analytics

Google Tag Manager

Facebook Analytics

Continuous improvement of results

Technical SEO guidance

Answers by Email, on Trello, or Teams within 24 hours (weekdays)

The minimum target of return on advertising spend (ROAS) is 6 and/or conversion rate = >1:

The minimum goal is ROAS 6 x advertising budget (e.g. $1,500 per month = Sales growth of at least $9,000 per month)

ROAS and conversion goals are agreed upon on a business basis so that the work is profitable

Conversion rate meaning: e.g. 100 website visitors, of which 1 converts, e.g. buys a product, in this case, the conversion percentage is 1.

Watch ROAS Live Report

Report once a month:

The report contains clear documentation of the measures taken and the results

You can also upgrade the Package (A) to the Digital Marketing Package, which includes Search Engine Optimization (SEO).

The Total Cost of the Digital Ads Package

Monthly package cost

Package A cost

1990 USD / month

Includes items covered in the “Digital Ads Package – A Big Picture Deal” section.


Package B cost

1490 USD / month

Includes the same services as package A, except advertising texts are not included in this option. This is an option for customers who want to do all the text themselves.


Payment is made to a bank account in Europe or Thailand.

Additional campaigns, e.g.

X (Twitter)

Additional cost

399 USD / month / SoMe digital platform

For example, a Package A plus Twitter advertising. 1990 USD + 399 USD = 2389 USD / month.


SEO landing page

Additional cost

999 USD / month

For example, a Package A plus an SEO landing page. 1990 USD + 999 USD = 2989 USD / month.

Digital Marketing Package – For Those Who Require Even More

If you or your company is in a situation where you would need help also with search engine optimization (SEO), say no more! That is to say, the Digital Marketing Package includes everything you can find on my Digital Ads Package + the SEO services you need.

The service provider is a foreign company (Big Mango Solutions Ltd.), so the VAT on the invoice is 0%.

The Total Cost of the Digital Marketing Package

Monthly package cost

2989 USD / month

Payment is made to a bank account in Europe or Thailand.

The digital marketing package includes

Digital Ads Package A

Plus

SEO landing page

The landing page contains about 1500-2500 words.
And this also includes Semrush Guru package features.

The advertising budget for Google Ads and Facebook Ads (Meta)

Monthly advertising budget

The advertising budget will be paid on top of our service (Digital Marketing Package), and this will be paid to Google and Facebook (Meta).
Currently, our customers’ advertising budgets in this packages are in the size range:

1500 USD – XXX XXX USD

E.g. Digital Marketing Package plus advertising budget:
2989 USD / month + 1500 USD / month (advertising budget) = 4489 USD / month.

Service Description for Digital Marketing Package

When you are ready to order the Digital Marketing Package (DMP) from us, you must go through our service description. Click here to read more.

This way, we can guarantee you fully understand what our DMP service includes and what it requires from you.

So please read through this service description for our Digital Marketing Package carefully.

These Are The Digital Marketing Platforms You Need for This Service:

To use our Digital Marketing Package, you need specific digital marketing platforms.

In the following, we will go through the platforms.

  • Website / eCommerce site: Before we can do the following things, your company’s website / eCommerce site needs to be online.
  • Facebook Business Manager: This is where we manage Facebook Pages, Instagram accounts, Facebook Ad accounts, Target audiences, and analytics – among other things.
  • Google Analytics 4: Here, we can follow how the website users take the wanted actions, for example, purchase events.
  • Google Ads Account: This is where we can show ads to approximately 90 percent of internet users. For example, we can create the image ads you typically see on your phone here.
  • Google Tag Manager: Here, we set, for example, the goals for your website. One of these goals can be, as an example, how many visitors make call clicks. After that, this information goes to Google Analytics 4.
  • Google Search Console: This is where we tell Google’s search engine what the website is all about. We can also follow how different pages of the website rank on Google’s SERPs (Search Engine Results Pages).
  • Google Merchant Centre: In case you have an eCommerce website, here we can enter the products from your eCommerce site into Google Ads.

This Is How Your First Year With Our DMP Service Will Look Like

Here, we will go through what a DMP service looks like from your perspective when we split it into specific periods.

But first, we start with the monthly things.

The Measures We Take Every Month:

  • Monthly A/B Testing: This means, for example, that we show two different ads to the same target audience, and when we get the results in, we see which one works better.
  • Creating New Campaigns & Optimizing Current Campaigns: Creating and optimizing campaigns is a two-way street. Let’s take an example. When you have new products to promote, you need to tell the DMP service about it. In return, the DMP service tells you if the sales numbers are not at the level they should be and whether new campaigns are needed. But the main focus should be on your side, as you know your business the best. NB: We start this part of the DMP service with 3 to 6-month-long optimizing periods. But if we discover the analytics is working without any issues earlier, it is possible to take this step faster.
  • SEO Landing Pages: Based on our agreement, we create a certain amount of landing pages for search engine optimization purposes.
  • Budget Allocation: We react accordingly when the data tells us to allocate the budget differently. For example, if we notice that the products are selling well, we can increase the budget. And when the sales numbers could be better, we decrease the budget.
  • Meeting: We will have one meeting every month where we go through the results and give constructive feedback to each other. Feedback is crucial as it guarantees we learn from the past and improve our collaboration.

The First 3 Months: The Start and Data Collection

  • We have started using the necessary digital marketing platforms.
  • We have checked that the analytics are working and made possible fixes to guarantee that we can trust the date when making crucial decisions.
  • We have launched the first Google and Facebook Ads campaigns.
  • The marketing automation starts to collect data and to learn from it, guaranteeing we are ready for the ad tracking and result improvement.
  • We start creating landing pages for SEO purposes.
  • We set up goals (ROAS, development of total sales, etc.) for 9 to 12 months.

3 to 6 Months: Optimization

  • The basis of digital marketing is now under control, including the big-picture things.
  • We start to see the first results, and we can start with the optimization process – based on the collected data. Optimization means we stop using the campaigns or ads that haven’t delivered good results and replace them with new ads or campaigns.
  • Optimization becomes a monthly measure.

6 to 9 Months: Strategic Review of Digital Marketing

  • The optimization results start showing as we go through the results from the Search Engine Visibility, ROAS, and development of total sales perspective.
  • Based on the data, we will give you our recommendations for the possible changes regarding the digital marketing strategies.

9 to 12 Months: The Operation of Our DMP Service Is Already At a Good Level

  • We check the impacts of the possible changes we made to the digital marketing strategies.
  • We check if we have reached the goals we set together at the beginning (first three months), such as ROAS and the development of total sales.
  • We create a plan for the next year based on what the data tells us, for example, how different seasons work.

Want to know what kind of results a successful and long-term Digital Marketing Package service can bring to you? You can check the results from here in real-time:

Watch ROAS Live Report

Referrals: This Is What My Customers and People Have to Say About Me:

There is a saying that the truth comes out of children’s mouths. While that may be true in certain situations, I believe strongly that in the business sector, the truth comes from your customers.

So, I’m not here to give you this long sales speech to convince you why your company should hire me as an outsourced digital marketing expert.

Instead, I will let my customers do the talking on my behalf.

Mikko Tekoniemi – CEO at Aurora Enterprises Oy

Digital-Marketing-Package-Mikko-Tekoniemi

We took the Digital Marketing Package from Lari. Working together with him is always easy, as he always does what he promises on a fast schedule and in a precise manner.

Lari is a true professional in his field. He handles the optimization of our Google Ads and Facebook Ads campaigns regularly, and we have him to thank for the significant growth and increase we’ve seen in the results.

And that’s not all. We have also received many good development ideas from Lari regarding our online store development and digital marketing. Lari is a creative outside-the-box thinker who comes up with ideas you couldn’t see yourself.

As we all know, the digital marketing world keeps changing at a rapid pace. Fortunately, Lari keeps us on track with the latest digital marketing trends. That is why we strongly recommend collaborating with Lari.

Accounting & Key Figures

Juha Kummunmäki – Chairman of the Board at Nordic Plug

Lari has taken control of the advertising for our online store, mainly on Google and Meta platforms. But the cooperation hasn’t stopped there: whenever we’ve needed more extensive help, Lari has always offered his help and expertise to us.

The best thing about working with Lari is that you don’t need to stress about the results of the cooperation. The investment in his digital marketing packages will pay off. And not only that, but he is also transparent in sharing easily understandable reports. And in case you don’t understand something, you can always ask him.

What makes Lari an expert in his field is his long experience alongside a bold attitude that enables him to think about the entire business – not only marketing. Thanks to his expertise, he takes into account various factors and channels. And then the boldness guarantees he always comes up with new experiments to try.

Lari always ensures that the digital marketing channels and technologies are constantly updated, according to the latest algorithm changes. That is crucial for an online store that wants to develop staying up-to-date offers you a substantial competitive advantage.

If you are considering some big digital marketing agencies instead, we strongly recommend otherwise. Why? Hiring a digital marketing freelancer as talented as Lari gives you the absolute advantage because he is someone you can always contact, and you get to always work with the same person. The communication is excellent, our campaigns are always up-to-date, and the results speak for themselves.

Accounting & Key Figures

Mervi Ketolainen – Marketing coordinator at Dekotalo

We like to handle our digital marketing businesses with Lari, as it is a pleasure to work with him, and Google seems to like him as well. So, in case you want to be stress-free regarding search engine optimization, you can leave it all in the hands of Lari – a true professional.

With Lari, we set up marketing goals together. After that, he handles all our marketing channels, campaigns, and budgets. Lari has a long history in Facebook and other social media marketing. So, when he comes up with our various PPC campaigns, they are an outcome of long-term work, guaranteeing you the best way to make your marketing efforts effective.

The communication with Lari happens through Trello. We create our plans there and review the different assignments; it works wonders as a communication channel for discussions, sparring, and reporting. And thanks to our collaboration on Trello, we feel like we’re on top of the marketing game 24/7. Why? Because even though we’re living in different time zones, you can always start your workday by checking what kind of campaigns Lari already started while you were still sleeping.

If I were to describe Lari and his work in one word, it would be agility. Quick responses are vital in our field, and as everything works tremendously, I can only recommend Lari as he is a true professional who can add a lot to your marketing team.

Accounting & Key Figures

Michael Shafer Ph.D. – Harvard University

Linkedin profile

Lari is creative and full of ideas. He delivers on time and budget, and his solutions work! He can simplify complex concepts and engage everyone as a team, making it much easier to transition to a new marketing concept.

Henni Hietala – Marketing Coordinator at PHT ry

Linkedin profile

Lari is creative and full of ideas. He delivers on time and budget, and his solutions work! He can simplify complex concepts and engage everyone as a team, making it much easier to transition to a new marketing concept.

Jami Pietilä – Chairman of the Board at Creamailer

Linkedin profile

Lari is creative and full of ideas. He delivers on time and budget, and his solutions work! He can simplify complex concepts and engage everyone as a team, making it much easier to transition to a new marketing concept.

Accounting & Key Figures

Tommi Partanen – Chairman of the Board at Markkinointisankarit

Digital-Marketing-Package-tommi-2
Linkedin profile

Lari is a professional in data-based digital marketing. He handles things proactively and in a comfortably relaxed manner. Both I and our customers have been hugely satisfied.

Accounting & Key Figures

Pasi Tasanen – CEO at Valjas

Digital-Marketing-Package-Pasi-Tasanen2
Linkedin profile

With Lari, things have always been handled based on the agreed schedule. His duties include search engine optimization of Valja’s websites, conversion rate optimization, analytics, search engine marketing, and social media marketing.

Our lead generation has been a big success!

Accounting & Key Figures

Markku Nylund M.SC – CEO at 4Straction Ltd

Digital-Marketing-Package-Markku-Nylund
Linkedin profile

It has been essential for us to experiment with different methods and to make quick changes. It has been efficient to work with Lari, and things are taken care of as agreed upon with excellent professionalism.

We have been able to focus on the website content, taking advantage of Lari’s development ideas. We have seen effective optimization of campaigns in different digital marketing channels, and this has been a very positive development, which we could not have done without him.

Functional and easy.

Want to Know How My Customers Are Doing?

Transparency offers the key to success when you want to find the right digital marketing freelancer for your company.

Thanks to Mikko Tekoniemi, you can check what kind of results our collaboration has brought them with shoes, as they are at the core of his company.

Live Reporting of the Results

You can open the ROAS live report in a new tab!
lariThai-695x800-2

So, who am I?


First of all, I would like to thank you for reading this text.

My name is Lari Heikkinen, and I come from the north of Finland, where we have thousands of lakes, and you can drink the first cup of coffee of the day with mooses. Yes, you got that right: Moose.

In 2009, I got the idea of selling everything I owned, quitting my job, and moving to Thailand. And maybe it was a good one, but the implementation was lacking – just a little. So, here I was, in a completely new place, without any income – only speaking Finnish. Yet, I still somehow thought that a hard-working person would find a job just like that while learning a new culture and lifestyle at the same time.

But boy, was I wrong. And with that, we get to the shock number 1.

Things didn’t exactly go according to plan as I soon realized that a person, without the skills of speaking the local language, might not find a job just like that. So, that’s how I ended up back on the school bench to study business administration and English, and that’s the story of how I became an MBA and BBA graduate in Thailand. And on top of that, I have IT Technicians’ papers from Finland.

In 2013, I got to know the world of digital marketing through an internship. Those were the first steps towards my passion – meaning, understanding data & constantly improving digital marketing results.

This newfound passion led me to found my own company, and that is how we got to shock number 2.

So, maybe it was again a good idea to go for your own company, but there was one slight problem: I didn’t have any customers. That meant that I had to start from zero. And let me tell you one thing: Thailand is a more challenging place to start your own company.

Luckily, all of this does have a happy ending (no pun intended). As of today, I have worked in the exciting world of digital marketing for over ten years, and there’s been no turning back. So far, I’ve helped approximately 100 companies with their digital marketing challenges. Let me put it this way: I know how to handle the big-picture stuff regarding digital marketing.

I continue being fortuned enough in the sense of having my passion as my work. And for those, who aren’t familiar with digital marketing, I have the privilege of spending my days looking at numbers and various trend curves. And along the way, creating millions and millions of euros (no, not billions like Donald Trump would say) of annual sales for my customers.

Linkedin CV
Let’s succeed together! Lari (at) DigitalAdsPackage.com

CONTACT LARI

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What Can Digital Marketing Packages Include?

Big agencies and digital marketing freelancers offer many different digital marketing packages to possible customers. Usually, these packages combine digital services in various shapes and forms.

I will now go through the most common packages you can use to your business’s advantage. If you want to read more, click here.

Search Engine Optimization (SEO) Packages

Do you want to have a successful website? Then, search engine optimization, also known as SEO, is crucial. Why? Because you have a much better chance of ranking higher on search engines such as Google, Bing, and Duck Duck Go when your website is fully optimized.

And it’s not only about the rankings but what it means: you get the visibility for your products you deserve and thus a higher chance of luring new customers.

SEO is not easy, though. Mastering it requires someone who knows the ins and outs of it. At the same time, keeping up to date constantly is crucial for SEO experts, as the algorithms that determine the ranking factors keep changing. As you might have guessed, these constant updates also mean that search engine optimization is an evolving process.

In practice, it means that you need to publish well-optimized content all the time and keep making changes to your already existing content to keep your good rankings.

So, if you don’t know what you’re doing regarding SEO, you need a professional to help you. Because if you try to solve these things by yourself, and you don’t have the knowledge for it, you most likely will harm your chances of getting those high rankings instead of improving your situation.

Search Engine Marketing (SEM) Packages

We mentioned search engine optimization above. When your organic SEO has kicked in, the next step to get the results you’re craving faster is search engine marketing, also known as SEM.

What SEM does to your website is that it helps you drive even more traffic to your website. How? By using several effective marketing methods that bring you the results you want, such as Display and Video Ads.

But investing money into search engine marketing alone isn’t enough if you don’t know what you’re doing. Instead, think of ordering an SEM package from an expert. An expert can help you find the right keywords for your marketing campaigns. And by doing that, you get your ads in front of potential customers.

The most successful SEM campaigns require adjusting and reacting to the results as they come in.

Even the most knowledgeable people in the marketing field need some results before they can react accordingly. And that is precisely how an expert will play this game for you when handling your campaigns.

Social Media Marketing Packages

According to Statista – a trusted website that offers statistics about anything and everything – 62,3 % of the world’s population use social media. And to be more precise, it means 5,04 billion people. So, to guarantee that your brand and products get the visibility they deserve, you should start with social media marketing.

The best part of social media is that it will allow your brand to leave the best first impression possible to your potential customers. And when done right – by a professional – they will never forget you.

But what does it take to master your company’s social media marketing efforts? Firstly, it requires a lot of planning, and secondly, monitoring how well your social media ads work; this leads to perfecting your efforts, meaning getting great results.

By using social media packages from industry experts, your company can take advantage of all the social media benefits.

PPC Advertising Packages

The Internet keeps offering us, the people, the possibility to do almost anything from our cozy living room couches. At the same time, it has created a situation where the competition between companies is more vicious than ever before.

When you want to increase your chances of potential customers seeing your products instead of your competitors on Google and other search engines, you should centralize your long-term efforts on search engine optimization. But to get also those immediate results your company needs, marketing networks such as Google Ads can offer you this.

An example.

Your company and brand are young. The SEO efforts have not yet brought the results because not enough time has passed. At the same time, you have a pioneering product no one else can offer right now, and you need to get in front of your potential customers – immediately.

That is when PPC campaigns come into the picture.

But they are not easy to pull off, especially if you want to be successful with them. Instead, they can be complicated. That is why you should consider investing in PPC advertising packages and trusting your efforts into an expert’s hands. That will guarantee yourself and your company the best possible chances of succeeding.

In case you were unaware, PPC is an abbreviation of the word pay-per-click. What it means is that you only pay when a potential customer clicks on your ad.

Content Marketing Packages

No matter what industry your company is in, if you consider yourself an insider and expert in the field, you should take full advantage of that in terms of content marketing. The main reason is that it makes the potential customers to trust you and your products more.

But how on earth should you do this?

You need to get your content in front of the eyes of your potential customers. But you know what? The knowledge you carry alone is not enough. Why? Because no matter how much you know about your industry, you would need to understand content marketing as well. So, you will most likely know more about the field your business operates in, but the same applies to a digital marketing expert regarding content marketing.

So, what does a content marketing package mean exactly?

You can picture it like this: You order a meal delivery package. It means you get all the ingredients in front of your doorstep, including the recipe. Now, what you need to do is to put the ingredients together – according to the instructions you received.

That is how a content marketing expert will help you. They will tell you how you should put the ingredients together to get the most out of your knowledge.